Those who live in Pakistan or have ever visited it, must have witnessed vividly-decorated vehicles, especially trucks! Cargo trucks painted in bright colors are a common sight on Pakistani highways.
"Many trucks and buses in Pakistan are highly decorated by their owners. These adorned vehicles are a part of jingle art. Because of their unique decoration style, these vehicles are quite distinct in layout from other trucks around the globe."
Each part of the vehicle is decorated differently, with variations depending upon regional styles. Although the decoration is usually very expensive, it is still practiced throughout Pakistan as well as in other countries of South Asia and Central with great zeal and zest. With its all colorful floral patterns, depiction of human heroes with creative aspect ratios, calligraphy of poetic verses and driver’s words of wisdom, this form of art is a major component of Pakistani transport tradition. Trucks in the subcontinent, and Pakistan in particular, fascinate the Western people with their vibrant colors and images. The designs on the trucks reflect the culture, tradition and rituals of the areas that the truck-driver belongs to. Beauty of so skillfully painted and richly decorated heavy trucks is simply breathtaking, and needless to say that every such vehicle is absolutely unique!
Truck bumpers are also often used to convey messages and provide information about the group the truck belongs to. The bumpers are sometimes inscribed with philosophy works. A bumper of a truck read: “I have the life of an unfaithful companion. The punishment of my life has been far greater than my sins”.
Below are some images of the truck art, praised here.